OB Growth Systems
The 60-day estimate recovery pilot
$400 when an install books. $100 when a repair books. Nothing if nothing books.
That's the whole price of our 60-day estimate recovery pilot. No setup fee, no retainer, no contract. We only get paid when a homeowner from your own unsold-estimate list ends up on your schedule.
Why per booked job, not per lead
Pay-per-lead sounds safe until you're paying for people who never pick up. A lead is a name. A booked job is a truck on a driveway.
So we only count the second one. And we only count homeowners you already gave an estimate to, from the list you send us. If they book, it counts. If they don't, it doesn't. You never pay for a form fill, a click or a "maybe".
The exact terms
- Setup fee
- None
- Install or replacement booked
- $400
- Repair or maintenance visit booked
- $100
- What counts
- A homeowner on your unsold-estimate list who gets a job scheduled during the 60 days. One fee per customer
- How it's checked
- You send your booked list (or a schedule export) each week. We match it against the list you gave us
- Term
- 60 days
- Contract
- None. At day 60 you decide
- Cap
- 3 pilots at a time
A worked example
Illustration only. These aren't results from a client.
Say you send us 400 open estimates. Over 60 days, 6 of those homeowners book a replacement and 4 book a repair.
- 6 × $400 = $2,400
- 4 × $100 = $400
- You pay $2,800.
If your average replacement is $10,000, those 6 jobs are $60,000 of work you weren't going to get from that list. If nobody books, you pay $0.
What we need from you
- One export of open estimates from the last 6–12 months
- 30 minutes for a kick-off call, owner or GM on it
- Your OK on the wording before anything goes out
- Someone in the office answering replies the same day
- Your booked list once a week
After 60 days
We go through the numbers together: how many replied, how many booked, what it was worth. If it's working, we'll show you what it looks like when we run the rest: missed calls, new-estimate follow-up, member renewals and lead flow. If it isn't, you walk away with a cleaned-up estimate list and nothing to cancel.
Billing questions
When do you bill?
Every two weeks, for the jobs on your booked list that match the list you sent us.
What if a homeowner books and then cancels?
If the job is cancelled before it's done, you don't pay for it. Tell us on your next booked list.
What if they'd have booked anyway?
Maybe some would. That's why we only work estimates that were sitting open, and why the fee is a small slice of an install. You decide at day 60 whether it was worth it.
Can we exclude certain customers?
Yes. Take anyone off the list before you send it, or tell us at kick-off.
The risk is on us for 60 days
Book a 20-minute estimate audit. If your open estimates are worth working, we'll start inside two weeks. If they're not, we'll tell you.